In a candy store or a store that also sells candies among other things, there has to be a wide selection. The first marketing tip for any candy seller looking to succeed, is to wow their target with all of the dazzling options – catch your customers off guard with an exciting blend of color and possibilities vibrantly displayed in scoop bins, candy dispensers and pro-bulk candy displays.
The most difficult task for any candy shopper is to choose the candy they want most, out of what seems like an endless selection of candies on display. This struggle is real, as is the ideal solution – the pick & mix retail method.
What is Pick & Mix?
Pick & mix is a retail method, in which the customer can choose from a wide selection of candies found in a retail candy display. The customer can serve themselves from a selection of sweet treats in scoop bins and bulk candy displays, while mixing several types, putting them in a single bag, and paying for them according to their weight without differentiating between types.
This way, every customer can choose several kinds of candy that they like, and no one is restricted to choosing a candy bag with only one type of candy in it, or to cumbersomely leave the store with six different bags.
The method was conceived in 1886 in the U.S.A. Since then, we’ve come a long way regarding retail candy display and it is now easier than ever to fill your store, or your office, with a colorful and enticing candy display.
The Colorful Candy Shop
It is always joyful to enter a colorful candy store that offers many types and kinds of sweets in its bulk candy displays: chocolates, gums, toffees, candies, peppermints, and more. It doesn’t matter if you’re a kid or an adult; visiting a candy store where you can pick & mix out your favorite candies from bulk scoop bins and dispensers – is a thrill for everyone! But how can we present so many types of candies in one store and also keep them fresh and hygienic? It’s easy – with Rosseto’s candy dispensers and bulk scoop bins.
Candy Dispensers & Bulk Bins
Candy dispensers and bulk scoop bins are great tools for organizing, presenting, and storing candies of different types and varieties. Each dispenser or bin is stocked with one kind of candy, and ensures it is on stunning display – and kept fresh and accessible, so customers can easily treat themselves with the exact amount of candies they want.
While scoop bins are pretty standard for all kinds of candy, there are dispensers specifically designated for hard candies, some that are designated for chocolate, some for gums or peppermints and so on, allowing you to present all types of candies in your store.
Rosseto’s great solutions also fit offices that want to treat their employees and visitors to a different treat and offer sweet hospitality of a different kind! So, what are you waiting for? Adopt the Pick & Mix method and start selling more candy by weight, today!
For more information, visit www.rosseto.com.